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The Anime Effect: How Fans Are Travelling Across Asia for Real-World Experiences

  • Written by PR Newswire
The Anime Effect: How Fans Are Travelling Across Asia for Real-World Experiences
  • Anime culture drives travel as fans flock to real-world anime sites and festivals
  • 195% YoY surge in searches for anime and comic-related travel experiences across Asia

SINGAPORE, May 18, 2026 /PRNewswire/ -- Once considered a niche interest, anime and comics are now a global cultural force, with fans eager to venture beyond borders for immersive and connected experiences. From themed stays to global conventions, fans are embarking on anime pilgrimages, otherwise known as seichi junrei, creating a demand for anime tourism and travel across Asia.

The Anime Effect: How Fans Are Travelling Across Asia for Real-World Experiences

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